mercKUWAIT: Highlighting the global standards of excellence followed by Daimler around the world, Abdul Rahman Albisher & Zaid Alkazemi Company, the authorised General Distributor of Mercedes-Benz in Kuwait, announced the recent certification of 17 sales consultants from new passenger cars, AMG, fleet sales and approved used cars in a two-year certified training program conducted by the Daimler Regional Training Centre.

During the certification ceremony held in Albisher & Alkazemi Co's Mercedes-Benz Showroom in Kuwait earlier this month, the newly qualified Sales consultants were congratulated and awarded certificates to confirm their successful completion of the comprehensive "Daimler C-Sales" training program that included modules on sales techniques and product knowledge of all Mercedes-Benz products. During this program, the Sales consultants follow a development plan, which includes the application of theoretical knowledge in the daily business and customer dealings and a number of e-learning modules and tests.

The training concludes with a formal assessment run by third-party Assessors from UK. Every Sales Consultant who successfully passes the assessment receives the title of "Certified Sales Consultant".

Congratulating the staff at the ceremony, Michael Ruehle, CEO of Abdul Rahman Albisher & Zaid Alkazemi Company, said: "This is a long-term program run over a two-year period, and completing it successfully demonstrates the achievement of the sales consultants on receiving this internationally recognized qualification of Mercedes-Benz Certified Sales Consultant. It also demonstrates the importance of training, commitment & ambition to learn and succeed, and understanding of our global premium brand.

"Mercedes-Benz offers the best or nothing in every aspect of its services and we are confident our customers will deal with the best qualified Sales consultants in the automotive industry."

The "Certified Sales Consultants" are: Shehata Ali Nour El Din

Mohammed Kamal Abu Zayed

Nabil Syed Rabik

Sameer Al-Mushasha

Hong Cuong Nguyen

Sadik Shaikh

Hassan Moghaddam

Mahmoud Mustafa

Yehiya El Tawil

Al Hassan Al Hakim

Mohamad Jamal Eddine

Mohamad Achour

Hasan Abushok

Ahmad Zalatimo

Sadique Kassim Sayyad Mohammed

Munir Marashlian

Ali El Fakih