Chuck Robbins

DUBAI: Cisco unveiled intent-based networking solutions that represent one of the most significant breakthroughs in enterprise networking. The introduction is the culmination of Cisco's vision to create an intuitive system that anticipates actions, stops security threats in their tracks, and continues to evolve and learn. It will help businesses to unlock new opportunities and solve previously unsolvable challenges in an era of increasing connectivity and distributed technology.

This new network is the result of years of research and development by Cisco to reinvent networking for an age where network engineers managing hundreds of devices today will be expected to manage 1 million by 2020.

"The network has never been more critical to business success, but it's also never been under more pressure," said Chuck Robbins, chief executive officer for Cisco. "By building a more intuitive network, we are creating an intelligent platform with unmatched security for today and for the future that propels businesses forward and creates new opportunities for people and organizations everywhere."

Today companies are managing their networks through traditional IT processes that are not sustainable in this new age. Cisco's approach creates an intuitive system that constantly learns, adapts, automates and protects, to optimize network operations and defend against today's evolving threat landscape.

"Cisco's Encrypted Traffic Analytics solves a network security challenge previously thought to be unsolvable," said David Goeckeler, senior vice president and general manager of networking and security, Cisco. "ETA uses Cisco's Talos cyber intelligence to detect known attack signatures even in encrypted traffic, helping to ensure security while maintaining privacy."

With the vast majority of the world's internet traffic running on Cisco networks, the company has used its unique position to capture and analyze this immensely valuable data by providing IT with insights to spot anomalies and anticipate issues in real time, without compromising privacy. By automating the edge of the network and embedding machine learning and analytics at a foundational level, Cisco is making the unmanageable manageable and allowing IT to focus on strategic business needs.

Already, 75 leading global enterprises and organizations are conducting early field trials with these next-generation networking solutions, including DB Systel GmbH, Jade University of Applied Sciences, NASA, Royal Caribbean Cruises Ltd., Scentsy, UZ Leuven and Wipro.

INFORMED BY CONTEXT AND POWERED BY INTENT

With this new approach, Cisco is changing the fundamental blueprint for networking with reimagined hardware and the most advanced software. This shift from hardware-centric to software-driven networking will enable customers to experience a quantum leap in agility, productivity and performance. The intuitive network is an intelligent, highly secure platform - powered by intent and informed by context:

* Intent: Intent-based networking allows IT to move from tedious traditional processes to automating intent, making it possible to manage millions of devices in minutes - a crucial development to help organizations navigate today's ever expanding technology landscape.

* Context: Interpreting data in context is what enables the network to provide new insights. It's not just the data that's important, it's the context that surrounds it - the who, what, when, where and how. The intuitive network interprets all of this, resulting in better security, more customized experiences and faster operations.

* Intuition: The new network provides machine-learning at scale. Cisco is using the vast data that flows through its networks around the world, with machine learning built in, and unleashing that data to provide actionable, predictive insights.