KUWAIT: Zain Kuwait has been awarded the ‘Outstanding 5G Business Development’ award during SAMENA Council’s Leadership & Excellence (LEAD) Awards ceremony in Dubai, UAE. The distinguished event was attended by top executives and leaders from the region’s biggest telecom operators, ICT providers, and regulatory bodies.

During the prestigious ceremony, SAMENA Telecommunications Council CEO Bocar A. BA presented the award trophy to Zain Kuwait CEO Eaman Al-Roudhan in recognition of the company’s excellence in empowering and accelerating business development using the most advanced 5G applications. Zain continues to lead the market with this revolutionary technology to enable sustainable growth for Kuwait’s public and private sectors.

Commenting on this occasion, Eaman Al-Roudhan said: “This recognition highlights Zain’s leadership in the local market and our unwavering efforts to empower digital transformation within the nation’s biggest industries by leveraging on our powerful 5G infrastructure and solid partnerships ecosystem with the biggest global tech providers. Looking forward, we strive to continue Zain Kuwait’s leadership with the rollout of 5.5G technology, opening up entire new horizons for businesses and consumers alike.”

“In 2019, Zain led the market by being the first operator to commercially launch 5G services, setting a new precedent in the local and regional telecom industries. Since then, more successes have followed in adapting 5G technologies to overhaul our customers’ digital journeys,” Al-Roudhan added. The CEO continued: “We’ve also offered our customers entire new experiences and flexible offerings in entertainment content, while continuing to upgrade our infrastructure and offer the most advanced technology solutions.

Last year, Zain became the first operator in the world to offer Voice over 5G (Vo5G) services, allowing our network to reach its full potential yet.” The Leadership & Excellence (LEAD) Awards are one of the region’s most distinguished platforms that celebrate notable achievements of the region’s ICT sector. The awards are organized by SAMENA Council, the federation of telecom operators and technology providers from three major regions of the globe: South Asia, the Middle East, and North Africa.

The LEAD Awards recognize the accelerated efforts by regional technology providers, corporates, telecom operators, regulators, and digital space players, focusing on acknowledging efforts on four main fronts: Business Excellence, Leadership in Regulatory Enablement, Leadership in User Experience, and Innovation Excellence. This year, the awards celebrated advanced mobile connectivity success in the region, with a focus on 5G business development.

In addition, the event presented a unique platform for executives and decision makers from telecom operators and ICT providers to explore the best practices and workflows to further develop this vital sector. Zain expressed its appreciation to SAMENA Council for this recognition, which celebrates the vital role played by Kuwait’s private sector companies in enabling digital transformation and progressing the national economy.

The company always seeks to achieve new levels of excellence in all the services it offers to its customers to meet their needs and aspirations and deliver its promise by offering the best services and latest technologies.