mallKUWAIT: Ooredoo Kuwait, a member of the international Ooredoo Group, yesterday announced that its award-winning Nojoom Loyalty Program will offer customers the exclusive opportunity to redeem their points for shopping vouchers from Eureka Electronics & EDAM Group's Restaurants & Entertainment Centers in eMall, one of the largest electronic retailers, Restaurants & Entertainment Centers in Kuwait and the region. Nojoom, Kuwait's biggest telecom rewards program, allows customers to earn points as they use Ooredoo services in exchange for a variety of rewards from the program's many partners.

eMall, is a first of its kind shopping experience in the Kuwaiti market designed for the "smart shopper". The eMall is a department store containing a variety of popular international brands in consumer products, restaurants, cafes, entertainment centers, health clubs and fashion. Eureka Electronics serves the customers through several branches across Kuwait.

Nojoom members who have accumulated points during their use of Ooredoo services will be able to redeem their points with Eureka Electronics & EDAM Group's Restaurants & Entertainment Centers (eClub & eJoy), one of Nojoom's leading partners by contacting the call center 121 or visiting the web portal at www.ooredoo.com.kw.

Commenting on the partnership and its benefits to members, Mijbil Alayoub, Director of Corporate Communications at Ooredoo Kuwait said: at Ooredoo Kuwait said: "We are excited to bring our customers the many exciting benefits resulting from our partnership with Eureka Electronics, one of the Kuwait and the Middle East's leading electronics retailers & EDAM Group's Restaurants & Entertainment Centers (eClub & eJoy) one of the kind in Kuwait. Through this joint effort under our Nojoom program members will be rewarded with eMall's many benefits including best market value on brands, convenience collection of products under one roof and family-friendly establishment in an easily accessible location. We look forward to bringing our customers the best rewards with our program partners."

The CEO of Eureka, Eng Ahmad Al-Qenaie has said: "Our partnership with Ooredoo stems from our strong belief that the smart shopping option inevitable in light of the evolution of the market and the breadth of choices volumes and Eureka took it upon themselves to be at the ambition level of smart shopper and its aspirations where the customer in Kuwait one of the smartest customers in the region and afford him the first choice is always worth."

And for his part, said the General Manger of EDAM Group, Ashraf Hallal: "We cannot offer Ooredoo clients less than the best in terms that eClub Restaurant at (eMall) is the first Contemporary Technological & Social Restaurant in the Middle East and has given a new dimension of dining and entertainment at the same time, with its international level which befitting Ooredoo's customers. " "And he also noted that the participation of The Safe Family Entertainment Center "eJoy" at (eMall) in the"Nojoom"program is an indication of the trust level of Ooredoo and excellent value provided by "eJoy "to its customers, we in turn appreciate Ooredoo trust and we will work constantly to maintain it." The Nojoom Loyalty Program, part of Ooredoo Kuwait, has previously won Best Loyalty Program in the MEA Award in 2012 by Customer 360 for its customer satisfaction quality.