KUWAIT: Kuwait Telecommunications Company - stc, a world-class digital leader providing innovative services and platforms to customers, enabling the digital transformation in Kuwait, announced the continuation of its sponsorship for the Kuwait Football Association (KFA) and its soccer tournaments for the season 2020/2021.

The official partnership announcement took place at stc's Headquarters at Olympia Tower, in presence of the President of KFA, Sheikh Ahmed Youssef Al-Sabah and stc's CEO engineer Maziad Bin Nasser Alharbi, and executives from both parties. The competitions for the upcoming season includes the Kuwait Premier League (also known as stc Premier League), the Amir Cup, the Crown Prince Cup, the Super Cup and the Ranking Cup.

On this occasion, Al-Sabah commented: "We are delighted to continue this partnership with one of the leading companies in Kuwait and the region in telecommunications and digital solutions. Our objective is to continue building the local sports scene, while spreading the spirit of challenge and good sportsmanship amongst all the Kuwaiti football clubs with stc's support."

On his part, AlHarbi commented, "Following the successful outcome witnessed throughout the previous seasons and our sponsorship since 2013, stc is once again proud to continue its cooperation with KFA by sponsoring the upcoming season.

Through our role, we aim to ensure the success outcome of the coming league by engaging our professional team and resources side by side with the KFA. Our support towards the local sports community stems from our firm belief in the added value and benefits such initiatives bring to the community and the younger generation."

For more details, customers can follow stc's official social media platforms, visit one of stc's branches, download the my stc application, visit www.stc.com.kw or contact the customer service center on102 for around-the-clock assistance.