KUWAIT: Zain, the leading telecommunications company in Kuwait, announced the launch of Machine-To-Machine (M2M) services on its ultrafast network to Enterprise and Government sectors in Kuwait. The launch came as part of the expansion of Zain Group's existing Partner Market Agreement with Vodafone.

The announcement was made during a press conference that was recently held at Zain's main headquarters and saw the attendance of Fahad Al Jassim, Zain Kuwait's Marketing Director, Waleed Al Khashti, Zain Kuwait's Corporate Communications and Relations Director, Alberto Hernandez, Global Head of Commercial and Partners Markets, Vodafone Machine to Machine, and Bilal Agha, Zain Kuwait's Corporate Marketing Senior Manager. The launch of M2M services is in line with Zain's strategic vision to enrich the bundle of solutions and services it offers to corporate customers, especially that M2M services are one of the telecom industry's fastest growing sectors in the region.

Vodafone is a leading global provider of M2M services and this partnership represents a new and important milestone in Zain's entry into the M2M sector. The two telecommunication companies have been working together for a number of years, and this development will allow Zain to leverage Vodafone's experience and benefit from the opportunities offered by the exponential growth in M2M sector, as the company developed a clear strategy to contribute to this growth as well as an extensive range of IoT (Internet of Things)/ M2M products and services from connectivity, managed connectivity and end-to-end solutions, designed to provide services for businesses and government organizations.

Intelligent devices

The dynamic nature and application of M2M services are set to reshape the way the world does business. Cost saving remains one of the primary drivers for businesses to adopt M2M solutions as it enables them to save time and money by optimizing business processes. Benefits of M2M include enhanced energy efficiency, improving safety and security, supporting faster and better decision-making, and even enabling whole new products, services, and business models. Zain's M2M services are provided with the support of the best experts in the field, who also benefit from Vodafone's global M2M experience.

M2M connects machines, devices, and appliances wirelessly to the Internet, transforming them into intelligent devices that exchange real time information and open up a range of possibilities for how businesses run and grow. Through Zain's M2M portal, the solutions enable real time monitoring of IoT/M2M traffic, including volume and advanced diagnostics, and also support fraud detection features and the ability to set traffic caps and issue various reports. Additionally, online ordering and trouble ticketing functions that are facilitated by M2M solutions can increase operational efficiency, and the APIs offered allow customers to integrate their back end systems and processes with M2M Platform to access its data and capabilities.

Zain is also planning to conduct a series of industry-specific seminars in 2016 where corporate customers can learn more about IoT/M2M capabilities and their application into their businesses.