KUWAIT: Zain, the leading digital service provider in Kuwait, launched its annual ‘Iftar Al-Saem’ initiative to provide fasting individuals with iftar meals as part of its extensive social campaign during the holy month of Ramadan. The company will be distributing nearly 35,000 iftar meals throughout the holy month.
This annual initiative, which comes for the fourteenth consecutive time this year, is considered a main pillar of Zain’s comprehensive Corporate Sustainably and Social Responsibility (CSSR) campaign during the holy month of Ramadan. The iftar meal banquets are supervised by Zain’s volunteers team in two main halls at Jleeb Al-Shuyoukh and Jahra.
Zain started the preparations for this initiative before the arrival of Ramadan, where the company was keen to cover the most populated areas of Kuwait, especially in Jleeb Al-Shuyoukh and Jahra in order to meet the needs of the maximum amount of underprivileged individuals and families who are in most need of an iftar meal after a hard day of work.
This initiative is part of a series of programs the company is organizing throughout the Holy Month of Ramadan with the aim of having a deep positive impact on the community’s various segments, especially the most vulnerable ones. Zain affirmed that its social and CSSR campaign during the Holy Month of Ramadan includes an extensive array of initiatives and programs that focus on helping less fortunate people to enjoy Ramadan happily, as well as celebrating the true spirit the Holy month brings.
Zain’s solid Corporate Sustainability and Social Responsibility strategy primarily focuses on the wellbeing of the entire nation. For this reason, the company has maintained its support of numerous initiatives that spread awareness and help make a difference to people’s everyday lives.